Whole Foods Markets is a company that believes in organic growing and wholesome providing. Making sure to convey their clean, ethical and diverse brand was most important when designing a corporate publication to encourage local chefs to source from them. Using well branded colors and a vertical layout mounted to a menu board gives this publication an edgy and modern twist. With every aspect of the design branded towards the chef and staying true to the Whole Foods message, this publication is cohesively designed using Indesign and Illustrator.
-for educational purposes only